[1]
Maylandi, P. and Kurniawati, K. 2025. DETERMINING FACTORS OF PURCHASE INTENTION AND WILLINGNESS TO PAY PROCESS. Journal of Management : Small and Medium Enterprises (SMEs). 18, 2 (Jul. 2025), 821-838. DOI:https://doi.org/10.35508/jom.v18i2.16579.