[1]
Nurhasanah, S., Ismartaya, I. and Silaningsih, E. 2026. The effect of product quality and brand image on purchase decisions. Journal of Management : Small and Medium Enterprises (SMEs). 19, 2 (Jul. 2026), 701-707. DOI:https://doi.org/10.35508/jom.v19i2.23761.