Journal of Management : Small and Medium Enterprises (SMEs)

PENGUJIAN BRAND SATISFACTION TERHADAP EMOTIONAL BRAND ATTACHMENT BRAND LOYALTY, BRAND LOVE, DAN SELF ESTEEM PRODUK SNEAKERS DI INDONESIA

Monica Desty Armenia, Kurniawati Kurniawati — Tue, 02 Jul 2024 18:52:40 +0000

The sneaker industry has witnessed remarkable growth in recent years, accompanied by a surge in new brands, intensifying the battle for customer loyalty. This study delves into the intricate relationship between brand satisfaction and its impact on emotional brand attachment, brand love, brand loyalty, and self-esteem among sneaker enthusiasts. Data was collected from 255 sneaker users through an online survey administered using Google Forms to explore these connections. Purposive sampling was employed, targeting individuals who actively wear sneakers. The Structural Equation Model (SEM) was utilized to analyze the gathered data, leveraging the AMOS 22 software. The findings unveil a significant positive influence of brand satisfaction on emotional brand attachment. Additionally, brand satisfaction demonstrates a positive impact on brand loyalty and brand love. Emotional brand attachment, in turn, exhibits a positive influence on brand love and brand loyalty. Furthermore, self-esteem emerges as a positive contributor to brand loyalty. These findings underscore the crucial role of brand satisfaction in fostering positive customer perceptions and behaviors, particularly in the competitive sneaker industry. By cultivating brand satisfaction, companies can strengthen emotional brand attachment, brand love, and brand loyalty, ultimately enhancing customer self-esteem and establishing a loyal customer base.

Keywords : Brand Satisfaction; Emotional Brand Attachment; Brand Love ; Brand Loyalty; Self-esteem

PENGARUH CURRENT RATIO (CR), RETURN ON ASSET (ROA) DAN DEBT TO EQUITY RATIO (DER) TERHADAP FINANCIAL DISTRESS PADA PERUSAHAAN SUB SEKTOR TRANSPORTASI YANG TERDAFTAR DI BURSA EFEK INDONESIA (BEI) PERIODE 2019-2022

Zahara Surya Ningsi, Akila Akila, Mursalin Mursalin — Tue, 02 Jul 2024 18:58:29 +0000

This study aims to examine the effect of Current Ratio (CR), Return On Asset (ROA), and Debt to Equity Ratio (DER) on Financial distress in transportation sub-sector companies listed on the Indonesia Stock Exchange (IDX) for the 2019-2022 period. Sampling was carried out using the purposive sampling method and then a sample of 15 companies was obtained with sample data from 60 companies financial reports for 4 years of observation. The analysis technique used is the logistic regression analysis technique using SPSS 26. The result of this study concludes that simultaneously Current Ratio (CR), Return On Asset (ROA), and Debt to Equity Ratio (DER) have a significant effect on Financial distress. Partially only the Current Ratio (CR) significantly impacts Financial distress. Return On Asset (ROA) and Debt to Equity Ratio (DER) have no significant effect on Financial distress.

Keywords: Current Ratio (CR); Return On Asset (ROA); Debt to Equity Ratio (DER); Financial Distress

ANALISIS MITIGASI RISIKO USAHA KOPI ROBUSTA PADA KOPI LEDUG, KECAMATAN PRIGEN, KABUPATEN PASURUAN

Catherine Andriani, Sri Tjondro Winarno, Noor Rizkiyah — Wed, 03 Jul 2024 06:56:47 +0000

Currently, the coffee sales business is increasing. Kopi Ledug is one of the businesses engaged in selling coffee and has a business activities process and every business process has risks that can harm the company. Market demand that does not match the estimate is one of the risks that can harm the company financially. This study aims to identify risks and conduct risk assessments and determine risk mitigation strategies to overcome the causes of emerging risks. The methods used are House of Risk and Pareto Diagram. The results of House of Risk Phase 1 show that there are 25 risk events and 25 risk agents that occur during the business process. Pareto Diagram shows the results of 14 risk agents that are prioritized. The results of House of Risk Phase 2 show that there are 16 mitigation actions that can be implemented by Kopi Ledug in overcoming risks.

Keywords: Risk; Mitigation; House of Risk; Pareto Diagram; Robusta Coffee

PENGARUH HUMAN DEVELOPMENT INDEX (HDI) DAN TINGKAT PENGANGGURAN TERBUKA (TPT) TERHADAP POVERTY GAP INDEX-P1

Dwita Indriyani, Wahyu Nugroho, Agus Eko Sudjianto — Wed, 03 Jul 2024 07:05:04 +0000

Poverty is a vicious cycle that is difficult to break and very complex, especially in developing countries. To overcome the problem of poverty, research is needed to find out the factors that influence it. This study aims to determine the effect of the Human Development Index (HDI) and the Open Unemployment Rate (TPT) on the Poverty Gap Index-P1. This research is a quantitative research using secondary data collected through the website of the Central Bureau of Statistics (BPS) of East Java and synchronized with the BPS of the city districts in the Karesidenan Kediri which are the research locations. The statistical test used is panel data regression with the Ordinary Least Square (OLS) method which has cross section and time series data characteristics. The results of this study show that the Human Development Index (HDI) and the Open Unemployment Rate (TPT) have a negative or insignificant relationship with the Poverty Depth Index-P1, both partially and simultaneously. This is indicated to be due to differences in geographical, economic, and human resource quality conditions in the ex-municipal districts in the Kediri Prefecture.

Keywords: Human Development Index; Open Unemployment Rate, Poverty Gap Index-P1; Panel Data Regression

DETERMINAN FINANCIAL BEHAVIOUR DENGAN DIMODERASI GENDER PADA GEN Z

Wed, 03 Jul 2024 09:44:48 +0000

Gen Z has more expressive characteristics and tends to be tolerant and multitasking. According to the Research Institute in 2019, the allocation of savings from income was only 10.17% for both men and women in Generation Z. This research aims to analyze the moderating influence of gender in predicting financial behavior, which is influenced by self-efficacy, financial literacy, and locus of control in Gen Z by using path analysis with moderation assisted by SmartPLS software. This research shows that self-efficacy, financial literacy, and locus of control significantly affect economic behavior. However, gender cannot moderate the influence of these variables on FEB UM Surabaya students.

Keywords: Financial Behaviour; Self Efficacy; Financial Literacy; Gender

PENGARUH VOLATILITAS HARGA SAHAM, FREKUENSI PERDAGANGAN DAN RETURN SAHAM TERHADAP BID-ASK SPREAD PADA PERUSAHAAN YANG TERDAFTAR DI INDEKS LQ45 PERIODE 2019 – 2022

Mohamad Husni, Muhammad Angga Anggriawan, Nur Wahyuni — Wed, 03 Jul 2024 11:38:51 +0000

The objective of this study is to determine the impact of variable volatility of stock price, trading frequency, and share returns on bid-ask spreads either partially or simultaneously for LQ45 index member companies. The quantitative method is the method used in the study, the population in this study was 45 companies listed in the LK45 index, whereas, for the sample this study used 8 companies with the observation period 2019-2022, the findings in this research had a negative and significant effect on the price-ask variable bid spread, while for Frequency Trading and Share Return Variables did not affect the bid-ash spread it was marked by the reevaluation value of trading currency and stock return variability, while to test jointly on the entire variable value of the price of stocks, frequencies, and trade per share significantly affected the return of stocks in terms of the value of bid-assets being divided. This study concludes that by understanding the impact of stock price volatility and trading frequency, investors can develop better strategies to manage risk and maximize profits.

Keywords: Stock Price Volatility; Trading Frequency; Stock Return; Bid-ask spread

MISI PENGGABUNGAN TIGA BANK SYARIAH PEMERINTAH TERHADAP LOYALITAS NASABAH TANTANGAN GLOBALISASI

Rustomo Rustomo — Thu, 04 Jul 2024 10:00:07 +0000

The objective of the merger of the three Islamic banks is to strengthen the national banking industry's performance and solidify effective and efficient financing. Guarantees to customers to remain loyal in choosing Bank Syariah Indonesia are the projections and achievements of Bank Syariah Indonesia institutions. The research was compiled using a quantitative description method with all respondents of Bank Syariah Indonesia KCP Karawang customers with primary data distributing questionnaires with Likert five scales where respondents expressed their opinions. The results of the data analysis show that the average respondent has been a customer for two years. The merger at Bank Syariah Indonesia on customer loyalty is significant and has linearity and good normality. The level of relationship between the two independent and dependent variables is stated to be low but has a positive trend that is always changing.

Keywords: Bank Merger; Customer Loyalty; Globalization

PENGARUH PENGHARGAAN TERHADAP KINERJA KARYAWAN MELALUI LOYALITAS PADA PT. BANGUN CIPTA ANUGRAH ABADI PALEMBANG

Bella Safira, Rismansyah Rismansyah, Adie Kurbani — Thu, 04 Jul 2024 14:19:00 +0000

This study aims to determine the effect of Rewards on Employee Performance through Loyalty to PT. Bangun Cipta Anugrah Abadi Palembang. The population in this study were all employees of PT. Bangun Cipta Anugrah Abadi Palembang, totaling 103 employees. The type of research used is quantitative research. Data analysis techniques in this study employed validity and reliability tests, hypothesis testing, and path analysis techniques using the SPSS 22 Windows program. The results of the discussion show that the first research hypothesis test proved that Rewards have a direct effect on Employee Performance, the second research hypothesis test proved that Rewards have a direct effect on Loyalty, the third hypothesis test proved that there is a direct significant effect of Loyalty on Employee Performance, and the fourth hypothesis test proved that indirectly Rewards for Employee Performance have a significant influence on Loyalty.

Keywords: Rewards; Employee Performance; Loyalty

FAKTOR - FAKTOR YANG MEMPENGARUHI KEPUTUSAN WISATAWAN BERKUNJUNG KE AGROWISATA BANYUMILI DI KECAMATAN WONOSALAM KABUPATEN JOMBANG

Bisma Bayu Putra Nias Fawwas, Nuriah Yuliati, Taufik Setiyadi — Thu, 04 Jul 2024 16:16:52 +0000

This research aims to identify the factors influencing tourists' decisions to visit Banyumili, Wonosalam. The analytical methods used include descriptive statistical analysis and factor analysis. A purposive sampling method was employed, with 100 respondents to assess visitors' perceptions and factors affecting their visits. Exploratory factor analysis was conducted based on the Marketing Mix 7P model. This research indicates two main factors influencing tourists' decisions to visit Banyumili, Wonosalam. These factors are infrastructure, which includes indicators such as tourist attractions, cleanliness, facility completeness, accessibility, location, safety standards, and social media, and the second factor is cost suitability, which includes ticket and food and beverage indicators.

Keywords : Factor Analysis; Tourist’s Visiting Decicions; Marketing Mix 7P

THE GLOBAL WORKFORCE: CHALLENGES AND OPPORTUNITIES IN INTERNATIONAL HUMAN RESOURCE MANAGEMENT

Eliyunus Waruwu — Thu, 04 Jul 2024 17:52:32 +0000

This article investigates the challenges and opportunities in international human resource management (HRM) in Indonesia and its strategies. This qualitative study describes how companies manage HRM across various dimensions and addresses cultural differences, employment policies, and international recruitment factors. Data were obtained from secondary sources such as journals, books, and relevant industry reports. Challenges include cultural aspects, distance management, and international talent selection, while opportunities include enhancing competitive advantages and employee productivity. Strategies to address these challenges involve cross-cultural understanding, training, global communication technology, and policies accommodating differences in regulations between countries. Collaboration with international HR consultants is also recommended. With a holistic approach, international HRM can build an efficient and diverse global workforce, ensuring the success of global operations.

Keywords: Global Workforce; International Human Resource Management; Challenge; Opportunities

PENGARUH BUDAYA ORGANISASI DAN KEPUASAN KERJA TERHADAP KINERJA KARYAWAN HUMAN CAPITAL MANAGEMENT PT PERUSAHAAN GAS NEGARA TBK

Nazwa Nurshadrina, Siti Rahmawati — Sat, 06 Jul 2024 17:38:28 +0000

In the era of globalization, the quality of human resources is the key to success in competing internationally. The IMD World Talent Ranking 2023 report shows that Indonesia is ranked ninth in Asia, but with a score of 51.13 out of 100, Indonesia is still ranked 47 out of 64 countries, signifying a big challenge in improving the quality of human resources at the global level. PT Perusahaan Gas Negara Tbk (PGN), the largest natural gas transmission and distribution company in Indonesia, applies AKHLAK values to create a high work culture. Despite an increase in job satisfaction based on annual surveys, a decrease in the HSH 2023 Maturity Level score indicates a lack of understanding of AKHLAK values. This study analyzes the influence of organizational culture and job satisfaction on the overall performance of PGN HCM employees using descriptive analysis methods, and SEM-PLS. The research was conducted from March to May 2024 with a saturated sampling approach and involved 53 respondents. The results showed that organizational culture has no effect on employee performance while job satisfaction affects employee performance.

Keywords: Job Satisfaction; Organizational Culture; Performance

PENGARUH HARGA, PEMASARAN DIGITAL, DAN KUALITAS PELAYANAN TERHADAP PURCHASE INTENTION GALERI UMKM PERUMDA BIDADARI LABUAN BAJO

Sun, 07 Jul 2024 08:09:54 +0000

This study explores the impact of price, digital marketing, and service quality on consumer Purchase Intention at Perumda Bidadari MSME Gallery. The population involved all visitors with a sample of 100 respondents selected through the non-probability sampling method, using accidental sampling. Data collection using questionnaires. This research applies a quantitative approach to evaluate the relationship between variables. The research instrument was tested with validity and reliability. Statistical analysis uses t-test, f-test, normality test, multicollinearity, and linearity test. Data analysis using multiple linear regression. The results showed that service quality has a positive and significant impact on Purchase Intention, while the effect of price and digital marketing strategy is not significant. With an R Square value of 0.814, it shows that about 81.4% of the variation in Purchase Intention can be explained by the combination of price, digital marketing, and service quality factors.

Keywords: Price; Digital Marketing; Service Quality; Purchase Intention

KINERJA PERUSAHAAN DAERAH AIR MINUM TIRTA MALEM KABUPATEN KARO DALAM PELAYANAN AIR BERSIH BAGI MASYARAKAT DI KECAMATAN KABANJAHE

Rani Abigael br Purba, Februati Trimurni — Sun, 07 Jul 2024 12:08:37 +0000

PDAM Tirta Malem is responsible for providing clean water services to the community while contributing to advancing the local economy. However, access to clean water in Kabanjahe Regency still needs to be improved, with only 48,080 of the 75,899 residents of Kabanjahe District having access in 2018. Obstacles such as damaged pipe networks and poor financial management also affect Tirta Malem's service performance. This research aims to describe the performance of PDAM Tirta Malem by utilizing indicators of productivity, service quality, responsiveness, and accountability, as well as analyzing the factors inhibiting and driving its performance. The research method used is qualitative, collecting data through interviews, observation, documentation, and literature study. The research results show that PDAM Tirta Malem has yet to be completely successful in providing clean water services to the community in Kabanjahe District. Although there have been efforts to account for finances and prevent corruption, performance-supporting factors such as increased finances and resources and good leadership are the keys to improvement. On the other hand, inhibiting factors such as lack of human and financial resources and the problem of water theft are still challenges. Research recommendations include installing pumps at water sources, increasing supervision, improving pipe infrastructure, employee training, and implementing better business plans to improve the overall performance of PDAM Tirta Malem.

Keywords: Public Service; New Public Management; Performance of Public Sector Organization

THE EFFECT OF EDUCATION LEVEL, INVESTMENT, AND MINIMUM WAGE ON THE ACTIVE LABOR FORCE OF KERINCI REGENCY

Sun, 07 Jul 2024 13:57:10 +0000

Indonesia has a rapid population growth but it is not matched by employment opportunities for the labour force. Increased productivity will run well if accompanied by the appropriate Regional Minimum Wage (UMR). The Regional Minimum Wage is the minimum standard applied by businesses in paying wages to employees, employees, or labourers who work in their business. The Regional Minimum Wage always increases every year, which is applied to increase the workforce's desire to be able to work. This research will examine the effect of education level, investment, and minimum wage on active labour. The research method used in this study is quantitative research. The type of data source uses secondary data collected through the Central Bureau of Statistics report. The data analysis technique uses path analysis which is processed through the SPSS version 23 application with a total of 140 respondents. This research was conducted in Kerinci Regency with research time from August 2023 - October 2023. The results of this study found that there is an effect of education level, investment, and minimum wage on the active labour force in Kerinci Regency.

Keywords: Active Labour Force; Education Level; Investment; Minimum Wage

EFFECTS AND SUCCESS FACTORS OF ENTERPRISE RESOURCE PLANNING IMPLEMENTATION ON ORGANIZATIONAL PERFORMANCE: A SYSTEMATIC LITERATURE REVIEW

Marco Widjaja, Wahyu Sardjono — Tue, 09 Jul 2024 17:46:41 +0000

The rapid development of information technology today has prompted organizations or companies to invest in and implement information technology. Enterprise Resource Planinng (ERP) implementation is one such investment or information technology-related implementation. ERP implementation is carried out to assist organizations or companies in achieving their business goals. However, implementing ERP within an organization or company is not an easy task and comes with consequences that must be faced if the implementation fails. This study wants to identify the elements that affect whether ERP installation within businesses or organizations is successful or unsuccessful. This study also seeks to comprehend the effects of successful or unsuccessful ERP implementation within businesses or organizations. This study conducts a review of the literature concerning ERP implementation within organizations or companies. In accordance with the literature evaluation done for this study, user training, top management support, and vendor support are the three areas that have been extensively investigated in the context of implementing an ERP, all of which impact the success or failure of the whole process. Performance inside an organization is affected by both the success and failure of ERP adoption. This performance enhancement extends not only to the organization but also to the performance of the employees working within it. Apart from the advantages of successful ERP implementation, ERP implementation can also fail. Failures in the deployment of ERP can cause organizations or businesses to lose money on their information technology investments.

Keywords: Enterprise Resource Planning; ERP Success Factor; ERP Implementation Impact, Organization Performance; Unsuccessful ERP

PENGARUH SALURAN DISTRIBUSI LANGSUNG DAN PROMOSI TERHADAP KEPUASAN KONSUMEN PADA PT. MAHSUN JAYA ONYX BAWEAN DI DESA KERTOSONO SIDAYU GRESIK

Ahib Maulidi, Susetyorini Susetyorini — Tue, 09 Jul 2024 18:37:46 +0000

This study aims to see the effect of direct distribution and promotion on customer satisfaction at PT. Mahsun Jaya Onyx Bawean. This study uses a Descriptive Method with a Quantitative Approach. The population in this study are all consumers at PT. Mahsun Jaya Onyx Bawean in 2021 totaling 98 people. Sampling in this study uses accidental sampling. The data source in this study is primary data using a research instrument in the form of a questionnaire. Data analysis used in this study includes validity and reliability tests, statistical tests, which consist of the coefficient of determination test, F-test, and t-test. Multiple regression tests, as well as classical assumption tests consisting of normality tests, heteroscedasticity tests, multicollinearity tests, linearity tests, and autocorrelation tests. The results of this study indicate that direct distribution and promotion variables have a significant influence on consumer satisfaction variables at PT. Mahsun Jaya Onyx Bawean.

Keywords: Direct Distribution Channels; Promotions; Consumer Satisfaction

PENGARUH ETIKA KERJA DAN LOYALITAS TERHADAP PRODUKTIVTAS KERJA KARYAWAN PADA PT. BANK SUMSEL BABEL CABANG JAKABARING PALEMBANG

Ida Ayu Lusmasari, Nisa ’Ulul Mafra, Tri Darmawati — Wed, 10 Jul 2024 16:30:26 +0000

This study aims to determine the effect of work ethics and loyalty partially and simultaneously on the work productivity of employees at PT. Bank Sumsel Babel Jakabaring Palembang Branch. The population in this study are all employees of PT. Bank Sumsel Babel Jakabaring Palembang Branch has as many as 44 employees. The data collection technique is a survey by spreading the questionnaires. The instrument testing technique is validity and reliability testing and the analytical method used is multiple linear regression analysis with SPSS software version 22. The partial test (t) results of the work ethic variable partially have no significant effect on work productivity at PT. Bank Sumsel Babel Jakabaring Palembang Branch. The better the work ethic of employees does not necessarily increase the productivity of good work. The results of the loyalty variable's partial test partially have a significant influence on work productivity at PT. Bank Sumsel Babel Jakabaring Palembang Branch. The results of the F-test showed that the variables of work ethics and loyalty simultaneously had a significant effect on work productivity at PT. Bank Sumsel Babel Jakabaring Palembang Branch.

Keywords: Work-ethic; Loyalty; Work productivity

FINANCIAL MANAGEMENT OF INDIGENOUS VILLAGES IN LUWUS VILLAGE BATURITI TABANAN BALI

Desak Made Sukarnasih, Ni Made Desi Wulandari, Desak Ayu Sriary Bhegawati — Wed, 10 Jul 2024 17:25:01 +0000

There are administrative and urban villages in Bali province. Together with administrative villages, it also has customary villages, which are settlements that retain the ancient autonomy of the area. The Tri Hita Karana element is one of the ancient village's distinguishing characteristics. The purpose of this study is to ascertain how Luwus Village, Baturiti Tabanan, and customary village Financial Management are impacted by Accountability, Transparency, and Tri Hita Karana. Using the census approach, this research is a quantitative study with a population of 36 people from the Traditional Village Management, Prajuru, and Kelian Banjar of Luwus Village, Baturiti Tabanan. Based on the significance of the statistical test results, the study's findings suggest that Tri Hita Karana, Accountability, and Transparency have a favorable and substantial impact on Financial Management.

Keywords: Financial Management; Accountability; Transparency ; Tri Hita Karana

EVALUASI TINGKAT KEPUASAN KONSUMEN DALAM PEMBELIAN PRODUK KURMA XYZ DI KOTA SURABAYA

Iwan Kurniawan Efendy, Sri Widayanti, Mirza Andrian Syah — Wed, 10 Jul 2024 00:00:00 +0000

XYZ company encountered business challenges with stagnant sales. Therefore, understanding customer satisfaction is crucial because customer preferences provide essential insights for designing effective marketing strategies to cultivate customer loyalty and compete in the market. This study aimed to identify consumer characteristics, assess consumer satisfaction levels, and evaluate the importance of attributes influencing date palm consumer satisfaction at XYZ outlets in Surabaya City. The research utilized Importance Performance Analysis (IPA) and Customer Satisfaction Index (CSI) tools, focusing on five variables: Price, Product, Ease of Acquisition, Packaging, and Packaging Design. The CSI calculation revealed a satisfaction score of 60.7%, indicating that consumers were reasonably satisfied with XYZ date products. IPA analysis identified six attributes requiring improvement to better align with customer expectations: affordable product pricing, pricing commensurate with the quality, product taste, product aroma, and branding logos. These findings are instrumental for XYZ in identifying areas that need enhancement to elevate product quality and meet customer expectations effectively.

Keywords: Importance Performance Analysis; Customer Satisfaction Index ; Satisfaction; Consumer

THE PERCEPTION OF SECURITY AND RISK, EASE OF USE, AND BENEFITS ARE THE DETERMINING FACTORS IN ADOPTING A DIGITAL WALLET

Karsim Karsim, Rini Rini, Reza Ronaldo, Syaiful Anam, Loso Judijanto — Thu, 11 Jul 2024 03:19:04 +0000

The COVID-19 era is an event that transitions all human activities in all parts of the world. This has an impact on various aspects including health, economic, and social aspects. All activities are carried out indoors and limit contact outside the room to avoid COVID-19, from social distancing to working from home. The implementation of this system makes people more 'literate' in technology. One of them is in the economic sector, where people have started using non-cash payment transactions. Because of this phenomenon, researchers analyzed the perception of security and risk, and benefits as the determining factors of in adopting the digital wallet. This research uses interviews and direct observation. The data collection was carried out on 15 respondents, people who have a high interest in the use of digital wallets. The results show that perceived security, ease of use, and benefits are the main factors in digital wallet adoption. Users prefer platforms with security features such as encryption and two-factor authentication. Perceived risks, such as data loss, can be mitigated with good education. Ease of use through an intuitive interface increases user satisfaction. Benefits such as ease of payment and financial incentives are strong motivators. To increase adoption, providers should focus on security, convenience, and clear communication of benefits.

Keywords: Digital Wallet; Security and Risk; Benefits

KINERJA PERUSAHAAN UMUM DAERAH (PUD) PASAR KOTA MEDAN DALAM PENGELOLAAN PASAR TRADISIONAL

Veronica Butarbutar, Mohammad Ridwan — Thu, 11 Jul 2024 04:23:01 +0000

This research aims to determine the performance of the Medan City Regional Public Market Company in managing the Sei Sikambing traditional market. This research is useful for providing information so that the municipalities can manage traditional markets and optimize market levy revenues to increase Regional Original Income. This research uses descriptive research using qualitative analysis. Data collection techniques through observation, documentation, interviews, and literature review. The results of this study show that Medan City Market Regional Public Company is not optimal for the management of the Sei Sikambing market. It shows performance indicators, namely productivity, service quality, and responsiveness. Productivity indicators are still not optimal because there are still some obstacles that have not been resolved, so the marketing fee revenue target has not been met. The quality of the services provided is sufficient but needs to be improved by improving market facilities and infrastructure that support improving service quality. Responsiveness is still less than optimal because all the needs required by traders cannot be fully addressed. Apart from that, the Medan City Market Regional Public Company faces several obstacles in managing the market, namely: 1) There are no regional regulations that have been passed regarding the management of street vendors, 2) the implementation of the duties of each market management authority is still not optimal, 3) the budget is not optimal. limited in supporting traditional market management.

Keywords: Public Management; Performance; Regional Public Company; Service Quality; Productivity

PENGARUH GOOD CORPORATE GOVERNANCE PADA KINERJA PERUSAHAAN SEKTOR PELAYANAN TRANSPORTASI YANG TERDAFTAR DI BURSA EFEK INDONESIA TAHUN 2016-2020

Yohanis Umbu Deta, Paulina Yuritha Amtiran, Christien Corina Foenay — Thu, 11 Jul 2024 06:46:46 +0000

This research aims to analyse the effect of good corporate governance on proxied performance, consisting of independent commissioners, managerial ownership, institutional ownership, and audit committee independence on the performance of transportation sector service companies listed on the Indonesian stock exchange in 2016-2020. This study used quantitative methods, the calculations using the Eviews 9.0 application program. The results of this study and the discussion found that good corporate governance has a positive and negative influence. Partially, the independent board of commissioners is not positively influential and significant, managerial ownership is not influential and significant, institutional ownership is not influential and significant and the independence of the audit committee has a significant and negative influence on the company’s performance. Simultaneously, all variables have a significant positive effect on the company. The results of this study can be used as objects for transportation sector service companies that aim to improve performance, especially the company's operational activities, and can improve the capabilities of all components of the company.

Keywords: Independent Commissioners; GCG; Managerial Ownership; Institutional Ownership and Audit Committee Independence; ROA

PENGARUH SELF-REWARD DAN DISIPLIN KERJA TERHADAP PENDAPATAN MITRA OJEK ONLINE DI JAKARTA TIMUR

Iman Chaerudin, Erlin Windiana Astuti, Yanto Lesmana, Rustomo Rustomo — Thu, 11 Jul 2024 10:07:49 +0000

The main problem in Indonesia for decades has been that unemployment has been increasing every year. Online transportation seems to bring heaven to unemployed people of various ages and levels of education. This research aims to find the relationship and influence of self-reward and work discipline on online motorcycle taxi income. Recently, motorcycle taxi drivers have been stigmatized as a job that is considered trivial. The strength of self-control from various work pressures as an online motorcycle taxi means that drivers can indulge themselves in work but not forget to obey their partner's rules. Using quantitative methods, survey research used four shelters in the East Jakarta area as objects. By distributing questionnaires on a Likert scale to respondents met by chance, the data was declared valid and reliable, with the contribution of the two independent variables to the dependent variable being strongly positive and having a significant effect.

Keywords: Self-Reward; Work Discipline; Income

PENGARUH BRAND IMAGE DAN E-WOM TERHADAP MINAT BELI SKINCARE SOMETHINC PADA SHOPEE

Arihta Tarigan, Yesha Gunawan — Thu, 11 Jul 2024 14:52:40 +0000

Information technology's advancement has significantly impacted how people communicate, do business, and shop. A platform called Shopee is available to assist consumers with their online transactions. The category with the highest sales on Shopee is beauty and skincare which makes the trend in beauty products. A local brand called Somethinc is active on Shopee and uses positive Brand Image and Electronic Word of Mouth (eWOM) to leverage this trend as a marketing tactic. This study aimed to determine the relationship between Brand Image, Product Rating, Product Review, and Purchase Intention. This research uses a quantitative method with a Google Forms questionnaire distributed through social media. This study used SPSS 26 to process data from 130 respondents who satisfied requirements such as age and Jabodetabek residence. The results of this study indicate that Brand Image, Product Rating, and Product Review have a significant impact on Purchase Intention.

Keywords: Brand Image; Electronic Word of Mouth; Product Rating; Purchase Intention

ANALISIS RISIKO LIKUIDITAS PADA BANK UMUM SYARIAH DI INDONESIA

Yulfiswandi Yulfiswandi, Rynando Sadrakh Halim — Thu, 11 Jul 2024 16:49:30 +0000

Sharia Commercial Banks in Indonesia are experiencing rapid growth, as can be seen from the significant increase in sharia banking assets. As a result, Sharia Commercial Banks need to ensure bank liquidity is well maintained. This research evaluates the influence of liquidity and macroeconomic factors on the profitability of Sharia Commercial Banks. This research uses quarterly financial report data from 13 Sharia Commercial Banks during the 2018-2022 period. Sampling technique that used in this research was purposive sampling. The analysis method used is panel data regression. The research results show that the LATA and INF variables have a significant positive influence on ROA, while the CUR variable has a significant negative influence on ROA. Meanwhile, the LATD, FDR and GDP variables do not have a significant influence on ROA.

Keywords: Sharia Commercial Banks; Liquidity Risk; Macroeconomics; Bank Profitability

BUSINESS FEASIBILITY ANALYSIS CATFISH REARING CULTIVATION (CLARIAS GARIEPINUS) AT THE ROUND POND PT. TIMUR MANDIRI AKUAKULTUR

Fri, 12 Jul 2024 11:24:21 +0000

Business feasibility analysis needs to be done for new businesses that want to open or are already running to provide information and an overview of what a catfish farming business looks like, whether it is still feasible or not to farmers. The purpose of this study is to determine the pattern of catfish enlargement farming business and determine the feasibility of catfish enlargement farming business from market and marketing aspects, technical aspects, management and organizational aspects, economic and social aspects, environmental aspects, and legality aspects, as well as knowing the financial feasibility of catfish enlargement farming business carried out by PT. Timur Mandiri Akuakultur. Financial feasibility analysis method using the method Net Present Value, Internal Rate of Return, Net B/Cand Payback Period. The results of the analysis on non-financial aspects show that the business is still feasible to run and develop. The results of the financial aspect analysis based on the value of the investment criteria obtained that the business is feasible to run and develop.

Keywords: Feasibility Study; Cat Fish Enlargement Discretion; Venture Eligibility Analysis

PENGARUH KOMPENSASI DAN MOTIVASI TERHADAP KEPUASAN KERJA PEGAWAI BALAI PENGELOLA KERETA API RINGAN SUMATERA SELATAN

Anjel Anjel, Maliah Maliah, Benny Usman — Fri, 12 Jul 2024 12:13:09 +0000

This study aims to determine the effect of compensation and motivation on employee job satisfaction. The method used in this study is a quantitative method with the number of samples studied were 41 respondents. The data analysis techniques used in this study are multiple linear regression analysis, correlation coefficient analysis, determination coefficient analysis, t-test, and F-test using the SPSS 26 program. The results of the study can be concluded that partially and simultaneously there is a significant influence between compensation and motivation variables on work satisfaction at the Riangan Railway Management Center of South Sumatra.

Keywords: Compelnsation; Motivation; Job Satisfaction

ANALISIS PROFITABILITAS DENGAN RISIKO KREDIT SEBAGAI VARIABEL MODERASI PADA SEKTOR PERBANKAN YANG TERDAFTAR DI BURSA EFEK INDONESIA (BEI)

Ika Ayu Safitri, Dhani Ichsanuddin Nur — Fri, 12 Jul 2024 17:19:25 +0000

The banking sector in Indonesia plays a crucial role in the economy, where profitability is one of the main performance indicators. This study aims to analyze the influence of capital adequacy, liquidity, and Good Corporate Governance (GCG) on profitability, with credit risk as a moderating variable. The objects of this study are the banking sector listed on the Indonesia Stock Exchange (IDX). The population of the study includes all conventional banks listed on the IDX, with a sample selected using purposive sampling techniques, resulting in a total of 27 banking issuers during the observation period of 2019-2022. The research findings indicate that capital adequacy contributes to profitability, liquidity contributes to profitability, and GCG (Good Corporate Governance) contributes to profitability. Additionally, credit risk moderates liquidity towards profitability, and credit risk moderates GCG towards profitability, but it cannot moderate capital adequacy towards profitability.

Keywords: Good Corporate Governance; Capital Adequacy; Liquidity; Profitability; Return on Assets; Credit Risk

PENGARUH KOMPENSASI BERBASIS INSENTIF TERHADAP KINERJA MANAJERIAL DENGAN BIG FIVE PERSONALITY TRAITS SEBAGAI VARIABEL MODERASI

Mutty Claudia Dewinda, Mandasari R — Fri, 12 Jul 2024 18:38:19 +0000

This study aims to test and provide empirical evidence of the effect of incentive-based compensation as extrinsic motivation on managerial performance. This study also used individual intrinsic motivation, namely the big five personality traits to test the moderating role affecting the relationship between incentive-based compensation and managerial performance. This quantitative research was conducted using a survey method of managers, with a total of 115 participants. The results showed that incentive-based compensation affects managerial performance. The big five personality traits, extraversion, and conscientiousness, significantly weakened the relationship between incentive-based compensation and managerial performance in this study. However, agreeableness and openness had no significant effect in weakening the relationship. Neuroticism also did not significantly strengthen the relationship between incentive-based compensation and managerial performance.

Keywords: Incentive-based Compensation; Managerial Performance; Big Five Personality Traits

THE EFFECT OF APPRAISAL AND REWARD SYSTEM, WORK HOURS, AND TIME PRESSURE, ON TURNOVER INTENTION THROUGH BURNOUT AS AN INTERVENING VARIABLE

Adia Adi Prabowo, Ida Nurhayati — Sat, 13 Jul 2024 04:09:54 +0000

This study aims to determine the effect of the Appraisal and Reward System, Work Hours, and Time Pressure, on Turnover Intention through Burnout as an Intervening Variable. This research uses descriptive quantitative, then the population used in this study is employees who work in the Yogyakarta area with the number of samples obtained totaling 90 with saturated sampling techniques. The results of this study used PLS-SEM analysis by testing the measurement (Outer Model) and structural model (Inner Model). This study obtained the following results: appraisal and reward system negatively affect burnout and appraisal and reward system, work hours and time pressure negatively affect turnover intention, while burnout positively affects turnover intention and work hours and time pressure positively affects burnout. In addition, the appraisal and reward system has a negative and significant effect on turnover intention after burnout, while work hours and time pressure have a positive and significant effect on turnover intention after burnout.

Keywords: Appraisal and Reward; Work Hours; Time Pressure; Turnover Intention; Burnout

PENGARUH KESADARAN DAN PENGETAHUAN TERKAIT KEAMANAN PRODUK TERHADAP NIAT PEMBELIAN PRODUK KECANTIKAN DAN PERAWATAN KULIT DI MASYARAKAT JABODETABEK

Ruth Nattassha, Roshni Roshni, Viviana Viviana — Sat, 13 Jul 2024 07:45:48 +0000

The rise of the beauty and skincare industry in Indonesia is accompanied by a glaring issue of this industry: the existence of illegal products without certification National Agency of Drug and Food Control which possibly contain substances harmful to skin health. Even with the existence of said certification, it is evident that there are demands for such products. The question arises from such a phenomenon: are the Indonesian consumers of beauty and skincare products aware of the certification, and are they using said information in their purchase decision? This research is conducted to find the answers to those questions, by utilizing the theory of planned behavior expanded with awareness and knowledge variables. A study of 72 consumers in Jabodetabek shows that while they have both the awareness and knowledge about the safety of said products, their attitude towards uncertified products has more effect on their intention to purchase compared to other variables.

Keywords: Theory of Planned Behavior; Product Knowledge; Product Safety Awareness; Beauty and Skincare Products

ANALISIS KINERJA PENGELOLAAN KEUANGAN DAERAH PEMERINTAH KOTA BALIKPAPAN

Muhammad Khaerul Umam, Eny Rochinda, Rahcmad Budi Suharto — Sat, 13 Jul 2024 11:54:28 +0000

This research aims to analyze the financial management performance of the Balikpapan City Regional Government using income variance analysis, degree of decentralization ratio, independence ratio, income growth ratio, efficiency analysis, effectiveness analysis, capital expenditure ratio, and operational expenditure ratio in the Balikpapan City Government for the budget year 2016 to 2022. The data used is secondary data contained in the Audit Results Report of the Republic of Indonesia Financial Audit Agency Representative of East Kalimantan Province for 2016 to 2022. Static analysis in this study uses descriptive quantitative methods. The observation period from 2016 to 2022 shows that income variance analysis is the best average achievement of 101.20%; the degree of decentralization ratio with an average achievement of 29.48%; independence ratio to average achievement is 42.87%; local original income ratio with an average achievement of 5.87%; total regional income ratio to average achievement is 4.50%; the efficiency level ratio with an average achievement of 96.80% is declared less efficient; the effectiveness level ratio with an average achievement of 108.43% was declared less effective, the capital expenditure ratio with an average achievement was 72.58%; operational expenditure ratio with average achievement of 25.98%

Keywords: Local Finance; Financial Performance; Financial Ratio

FAKTOR YANG MEMPENGARUHI PROFITABILITAS PADA SEKTOR INDUSTRI HEALTHCARE DI INDONESIA

Devi Ramadhaningsih, Menik Indrati — Thu, 18 Jul 2024 05:50:04 +0000

This study aims to investigate the impact of capital structure, company size, sales growth, and managerial ownership on profitability. In this study, the capital structure variable is measured by Debt to Equity Ratio (DER), company size is measured by the natural logarithm (Ln) of Total Assets, and sales growth is measured by the difference in the level of sales obtained this year minus the level of sales obtained last year divided by the level of sales last year, and managerial ownership is measured by the number of shares owned by management divided by the number of shares outstanding. This study uses the purposive sampling technique with the multiple linear regression analysis method using the Statistical Program for Social Science 25 (SPSS) application. The research population includes healthcare sector companies listed on the Indonesia Stock Exchange during the 2021–2023 period, with 33 companies. The results of this study indicate that capital structure has a negative effect on profitability, company size has a negative effect on profitability, sales growth has a positive effect on profitability, managerial ownership has a positive effect on profitability, and profitability is measured by Return on Assets (ROA).

Keywords: Capital Structure; Company Size; Sales Growth; Managerial Ownership; Profitability

SYSTEMATIC LITERATURE REVIEW (SLR): PERUBAHAN PERAN CHIEF FINANCIAL OFFICER (CFO) DALAM MENGOPTIMALKAN PENGGUNAAN TEKNOLOGI, DAN KETEPATAN ALAM PENGAMBILAN KEPUTUSAN STRATEGIS

Thu, 18 Jul 2024 06:59:05 +0000

This research aims to review the CFO's role's evolution and technology's impact on the modern CFO function. The study uses a Systematic Literature Review (SLR) to investigate the Chief Financial Officer's (CFO) changing role in optimizing the use of the latest technology and process automation. The SLR findings indicate the CFO's role has shifted from a technical finance role to a business leader providing strategic recommendations and financial risk analysis. The research found that by utilizing the latest technology, CFOs can optimize operational efficiency and support faster, more accurate business decision-making. Based on upper echelon theory, the CFO's characteristics affect the company's decisions. Therefore, companies should consider CFOs' experience and education in supporting their strategic role. The study's originality lies in discussing the CFO's role development in the digital era and the impact of the latest technology on strategic decision-making.

Keywords: Chief Financial Officer; Use of Technology; Operational Efficiency; Decision Making

KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING UNTUK MOTIVASI, DISIPLIN, DAN SISTEM INFORMASI AKUNTANSI TERHADAP KINERJA KARYAWAN

Nadea Fitriani, Mahameru Rosy Rochmatullah — Thu, 18 Jul 2024 07:18:59 +0000

This study aims to explore the impact of motivation, discipline, and accounting information systems on employee performance, with job satisfaction serving as a mediating factor. The research sample consisted of employees from PT Tiga Serangkai Pustaka Mandiri Solo, totaling 105 participants. The analytical method utilized was Partial Least Squares (PLS) with the WarpPLS 7.0 software. The data analysis results demonstrate that both motivation and discipline have a significant impact on performance. Additionally, motivation and discipline positively impact job satisfaction, which in turn significantly influences employee performance.

Keywords: Motivation; Discipline; Accounting Information System; Employee Performance; Job Satisfaction

PENINGKATAN KINERJA CV. BUDII JAYA DIPENGARUHI OLEH KOMPETENSI DAN DISIPLIN KERJA

Diyah Sugiarti, Ika Korika Swasti — Thu, 18 Jul 2024 07:33:59 +0000

Decreased employee performance that hinders the achievement of work targets is often influenced by competence and work discipline. This study aims to determine the effect of competence and work discipline on employee performance. The population and sample in this study were 52 production employees of CV Budii Jaya. Data collection was carried out by distributing questionnaires which were then processed with the SmartPLS program. The results showed that competence and work discipline had a positive effect on employee performance. The higher the competence of employees, the better the employee performance will be. Likewise with work discipline, the higher the discipline applied by employees, the higher the performance obtained.

Keywords: Competence; Work Discipline; Employee Performance

PERAN KEPEMIMPINAN STRATEGIS PADA SEKTOR UMKM TERHADAP HUBUNGAN KETERAMPILAN WIRAUSAHA DAN MOTIVASI BERWIRAUSAHA TERHADAP KINERJA BISNIS

Thu, 18 Jul 2024 08:38:04 +0000

This study aims to examine how strategic leadership in the MSME sector affects the relationship between entrepreneurial skills and entrepreneurial motivation to business outcomes. The selection of respondents for this study will be conducted by random sampling and purposive sampling for owners and leaders of MSMEs in Central Cikarang. A total of 100 respondents will be selected as the sample size. To conduct data analysis will use the Partial Least Squares Structural Equation Modeling (PLS-SEM) method. The results show that entrepreneurial motivation does not directly influence business performance, but entrepreneurial ability and strategic leadership have a significant relationship with business performance. In addition, strategic leadership was shown to regulate the relationship by enhancing the positive effects of entrepreneurial ability and motivation on business outcomes. These findings emphasize the importance of strategic leadership development in improving the performance and survival of MSMEs

Keywords: Entrepreneurial Skills; Entrepreneurial Motivation; Strategic Leadership; Business Performance

IMPLEMENTATION OF AUGMENTED REALITY TECHNOLOGY FOR MARKETING STRATEGIES AND USER EXPERIENCE IN RETAIL SME INDONESIA

Tue, 23 Jul 2024 17:30:51 +0000

This study investigates the impact of Augmented Reality (AR) technology on the customer experience at Miracle MacBook, contextualized within the Indonesian SME landscape. AR enhances user engagement by blending virtual elements with the physical world, offering an immersive shopping experience. The study uses interviews, observations, surveys, and analytical frameworks (STP, SWOT, Porter's Five Forces, VRIO, SDLC, and Augmented Reality Maturity Model) to assess the impact of AR as a business transformation. The results highlight the significant benefits of implementing AR to increase consumer engagement and loyalty in a competitive SME environment. The study recommends implementing AR technology to increase consumer trust and reduce reliance on price competition for Miracle MacBook and similar SMEs in Indonesia. Strategically integrating AR into online platforms can mitigate existing weaknesses and threats by enriching transactional experiences and differentiating brands through innovation. Recommendations include initiating AR pilot projects on websites with basic 3D interaction features, investing in advanced AR capabilities, and expanding AR applications to enhance customer service and marketing initiatives. Ongoing evaluation and training programs are essential to sustain AR innovation and meet evolving consumer demands. By strategically embracing AR, SMEs like Miracle MacBook can increase customer engagement, drive sales growth, and strengthen their market position amidst the digital transformation of Indonesia’s SME sector.

Keywords : Augmented Reality; User Experience; AR Prototype; Small Business Enterprise

ANALISA KINERJA KEUANGAN PADA PERUSAHAAN INFRASTRUKTUR TAHUN 2019 SAMPAI 2023 DI INDONESIA

Eka Noviana Putri, Menik Indrati — Tue, 23 Jul 2024 17:33:37 +0000

This research aims to analyze the influence of investment decisions, capital structure, dividend policy, and inflation on a company's financial performance. This research consists of four independent ones consisting of investment decisions proxied by PER (Price Earning Ratio), capital structure proxied by DER (Debt to Equity Ratio), dividend policy proxied by DPR (Dividend Payout Ratio), and Inflation. And one dependent financial performance is proxied by ROA (Return on Assets). In this research, there were 51 companies in the infrastructure sector, but only 13 companies met the criteria. So of the 255 total observation data, only 65 data serve as sample size. The results of this research show that investment decisions have a negative effect on financial performance. Capital structure has a negative effect on financial performance. Dividend policy has a positive effect on financial performance. Inflation has a negative effect on financial performance. Overall, this research provides empirical evidence about the importance of managing investment decisions, capital structure, and dividend policy in improving company financial performance, as well as highlighting the negative impacts that must be anticipated by company management. This research can also be a consideration for investors and shareholders to be more careful in receiving financial report information provided by companies in making investment decisions in order to produce maximum returns from profits generated in financial performance reports.

Keywords: Investment Decisions; Capital Structure; Dividend Policy; Inflation; Financial Performance

PENGARUH FINANCIAL DISTRESS, LEVERAGE, CAPITAL INTENSITY TERHADAP PRUDENCE DENGAN MENGGUNAKAN COMPANY SIZE SEBAGAI VARIABEL MODERASI

Susanti Susanti, Andy Dwi Bayu Bawono — Tue, 23 Jul 2024 17:37:17 +0000

This study examines the influence of financial distress, leverage, and capital intensity on accounting prudence, using company size as a moderating variable. The sample comprises energy sector companies listed on the Indonesia Stock Exchange (IDX). The total population for this study includes 86 companies listed on the IDX. The analytical techniques employed include multiple linear regression analysis and moderation regression analysis using SPSS 26. The data analysis results indicate that financial distress significantly affects prudence. However, leverage and capital intensity do not show a significant influence on prudence. Furthermore, company size is found to moderate the effects of financial distress, leverage, and capital intensity on prudence among the studied companies.

Keywords: Accounting Prudence; Capital Intensity; Company Size; Financial Distress; Leverage