Fabriana, Siti Fatimah Susi Tri, Jurusan Manajemen, STIE Surakarta, Indonesia
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Journal of Management : Small and Medium Enterprises (SMEs) Vol 16 No 2 (2023): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's) - Articles
PENGARUH SALES PROMOTION, POSITIVE EMOTIONS DAN HEDONIC SHOPPING TERHADAP IMPULSE BUYING MELALUI E-COMMERCE PADA MASYARAKAT SURAKARTA
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