ANALISIS PENENTUAN LUAS PRODUKSI PADA PERUSAHAAN ROTI BANGKIT JAYA DI KOTA KUPANG
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Raimundus Ivan Naisoko(1)
Prodi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Nusa Cendana, Kupang
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Christien C Foenay(2)
Prodi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Nusa Cendana, Kupang
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Antonio E L Nyoko(3*)
Prodi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Nusa Cendana, Kupang
(*) Corresponding Author
Abstract
The purpose of this study is to analyze the determination of production volume to maximize profits.
This research is a quantitative research. Data analysis techniques are Forecasting and Linear
Programming (Simplex Method). The result of analysis concluded that the production volume using
Linear Programming simplex method obtained in 2019 should produce as many as 405,792,000
molten chocolate bread per year and by 2020 should produce as many as 4,107,480 molten chocolate
bread per year for earning maximum profit. Meanwhile, the Forecasting result is to produce 4 types
of bread as many as 6,308,240 breads in 2019 and 6,365,560 breads in 2020. In terms of profit
optimization then calculation using Linear Programming is better however considering the marketing
aspect where consumers require a variety of bread flavors then calculation using forecasting method is
more recommended.
Keywords: Forecasting, Linear Programming, Optimization, Volume Production
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