Sustainable Creative Economic Business Development To Improve Community Income In The Fatumnasi Natural Tourism Area, South Central Timor Regency

Abstract

This study aims to examine the application of creative economy in the development of Fatumnasi natural tourism objects, identify the opportunities and challenges faced, and formulate sustainable development strategies to increase local community income. The research method used is a case study with a qualitative descriptive approach, through observation, interviews, and documentation. The results of the study indicate that various sub-sectors of the creative economy, such as handicrafts, local culinary, and natural products, have been developed by the community, but still face obstacles such as lack of promotion, minimal entrepreneurial skills, and inadequate tourism facilities. Community participation, government support, and integrated promotion strategies are important keys to realizing sustainable creative economy development. By strengthening this sector, not only will community income increase, but also the attraction of tourism and preservation of local culture can be maintained.